Publishers, both mainstream and bloggers, have come to realize that as many people come to their sites via social media as come directly. These people are coming on mobile primarily via Facebook.
Inc.’s Rebecca Borisin (@borisonr) asks is it okay for CEOs to have bigger Twitter followings than their companies? And if so, how does that impact the company and what does that mean for its public image?
When I think of community, I think of people. When I think of content I think of stuff. The Internet, to me, is all about community. The Internet is not about content marketing.
All too many lawyers complain that they don’t have time to blog. The wild thing is they’ve got content all around them. Content that they’ve created and which could be repurposed for a blog posts.
When we founded LexBlog blog posts were delivered directly to readers via RSS feeds, email subscription, and users bookmarking blogs, in addition to Google searches.