In-House Counsel Trust Blogs by Lawyers As Much As Those by Professional Journalists—John Corey
In our interview at the Legal Marketing Technology Conference West, Greentarget Founding Partner John Corey made it clear: blogs “arrived some time ago,” but what’s amore interesting is to the level at which they’re trusted. Elaborating on his firm’s survey regarding in-house counsel social media use, Corey said that they read and trust blogs by practicing attorneys as much as they do those from the mainstream media. Full Story
