Proven Ways to Build a Great Law Firm Marketing Email List

By | The Rainmaker Blog | August 18, 2017
Proven Ways to Build a Great Law Firm Marketing Email ListWhether you’re in the beginning stages of building your law firm marketing email list or the mid-to-late stages, the key is to build, cultivate and vet the list on an ongoing basis. Here are some proven ways to build a great law firm marketing email list: Insert a newsletter sign-up form on each page of your website and on your blog, including a brief summary of the benefits of receiving no-cost, ongoing legal information they can use. View Full Post
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Registration Under Way for Annual Paralegal CLE Event

By | Texas Bar Blog | August 17, 2017
By Megan Goor The State Bar of Texas Paralegal Division is hosting its annual three-day CLE event October 4-6 at the Crowne Plaza Hotel in Addison. Early registration has been extended until August 22. The Texas Advanced Paralegal Seminar, or TAPS, is a three-day conference for paralegals that includes up to 14 hours of continuing legal education in a variety of specialties along with networking events and other professional development opportunities.  View Full Post
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Three Essential Lessons for the New “New” Normal at Law Firms

Four years ago, we were talking about the “new normal” for law firms. It’s almost comical to believe that we’re still talking about it as if it’s new. It’s not. Even at that time, Above the Law was telling us that the new normal was really more of the “old normal,” though if we’re honest, there is a lot to show that it really is more new than anything else. View Full Post
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Today in Legal Artificial Intelligence

I’m not attending ILTA this week, but I’m reading about a hundred blog posts, tweets and press releases from Vegas every day. So far, my biggest takeaway is “ho hum.” Most of the discussion I’m seeing is the rehashing of old news (e.g., IBM’s Tuesday keynote about AI and the business of law), and the press releases from the vendors don’t include much that’s really newsworthy. View Full Post
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Law Firm Pairs with Cybersecurity Company to Help Businesses with Data Breaches

Bloomberg Law reports that the law firm Jackson Lewis has formed an arrangement with the identity-theft and data-breach management firm Merchants Information Solutions to provide legal advice to businesses that have experienced data breaches. Gayle Cinquegrani at Bloomberg quotes Merchants’ vice president of marketing, Robert Ward, who says this is “the first program in the country” to offer legal services as part of “a bundled program” in data-breach response. View Full Post
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