Proven Ways to Build a Great Law Firm Marketing Email List

By | The Rainmaker Blog | August 18, 2017
Proven Ways to Build a Great Law Firm Marketing Email ListWhether you’re in the beginning stages of building your law firm marketing email list or the mid-to-late stages, the key is to build, cultivate and vet the list on an ongoing basis. Here are some proven ways to build a great law firm marketing email list: Insert a newsletter sign-up form on each page of your website and on your blog, including a brief summary of the benefits of receiving no-cost, ongoing legal information they can use. View Full Post
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10 Wins Social Media Provides for Lawyers

By | The Rainmaker Blog | August 16, 2017
10 Wins Social Media Provides for LawyersThe problem many legal marketers face when it comes to social media is how to measure it, since social media delivers as many if not more intangibles than it does tangible things like clicks, likes and visits. To gauge the true value for your law firm, consider these 10 ways that your firm may already be benefitting beyond the obvious: Brand building. View Full Post
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Free Training Webinar for NACBA Members On Using LinkedIn to Build a Referral Network

By | The Rainmaker Blog | August 14, 2017
Free Training Webinar for NACBA Members on Using LinkedIn to Build a Referral NetworkAre you harnessing the power of LinkedIn to build a robust referral network for your consumer bankruptcy practice? LinkedIn is a powerful social media tool for lawyers and litigators. Most attorneys already have a profile on LinkedIn, but very few know how to effectively use it to build a powerful referral network. View Full Post
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Do Law Schools Take Professional Development of Students Seriously?

By | Real Lawyers Have Blogs | August 10, 2017
Law school professional development In the last week I’ve had exchanges with a couple law schools that made me wonder how serious law schools take professional development of their students. I’m basing this on my belief that a law student’s understanding of how to blog and use social media to build a name and network is serious stuff. View Full Post
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LLRX Group’s Elsevier Fights Open Access in Germany

By | Real Lawyers Have Blogs | August 6, 2017
With the democratization of publishing brought about by the Internet, and now WordPress, there’s a legitimate question as to how long publishers of academic and research information can retain their business model. A business model that enables such publishers to obtain research and scholarship at little cost and then sell subscription access to the research to the very institutions whose scholars performed the research and authored the resulting papers.  View Full Post
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