It is no secret that video is unique in its ability to convey information—but why is that the case? Plain and simple, our brains process and code-to-memory visuals so much more easily then they do writing or other forms of content. Linda Orton—President and Founder of Vid4Pro and Intelligent Video Solutions—elaborates on that and explains how better storytelling can make the videos even more effective in our interview at the Legal Marketing Technology Conference West